For Dormant customers

As a client manager onboarded with Kreesalis, you can run Targeted Offer campaigns to target your end customers with specific characteristics as defined, and nudge them through incentivization for sales uplift. You can create a new Targeted Offer campaign by following the below steps (Purchase Frequency type Targeted Offer illustrated):

Navigate to Targeted Offers

Create

Click on “Configure New Targeted Offer”.

Select "Dormant Customer": Targeting customers who have not done any transactions in last few days

Select the coupon type, Scheme, Products, Choose an incentive for option, Provide details on No purchase since how many days. Click Continue button

Audience Segmentation
Enter details about the customer segment, Geographies, Age range and Levels and Clubs

Campaign Manager

Enter details about the Start Date, End date, Time zone, Terms and Conditions (if any) and add Incentive/gift from Incentive rule configuration dropdown and click on Add new Incentive. Click continue